Instagram may have started as a platform for sharing photos. But over the years, it’s grown to be much more than that. In fact, these days Instagram can even be a place where professionals can conduct market research and learn new skills and insights.
Instagram hosts tons of accounts that offer free tips, insights, and inspiration to help you build and grow a business. Alongside other learning mediums, like these 8 essential business books or these 10 business-boosting podcasts, Instagram can be a wealth of free learning opportunities.
Here are nine Instagram accounts to start following today to fill your feed with info and insights to take your business to the next level!
1. Entrepreneur Magazine: @entrepreneur
Who they are: Entrepreneur is a one-stop Instagram account for everything related to “inspiring, informing, and celebrating entrepreneurs.” They draw on the stories and successes of entrepreneurs and present information in a culturally-relevant and timely manner.
Follow for: Fun pop-culture references, in-depth thought pieces, and educational infographics and listicles.
2. Small Business Revolution: @smallbusinessrevolution
Who they are: Small Business Revolution is an original TV series that profiles real-life small business owners. Clips of the real-life conversations with entrepreneurs from around the US are available on Instagram and the full series is streaming on Hulu and www.sbr.org.
Follow for: Inspirational stories from small business owners and entrepreneurs just like you!
3. Harvard Business Review: @harvard_business_review
Who they are: HBR is one of the most recognizable names in the business world. The popular magazine offers in-depth articles and thought pieces on relevant and interesting business-related topics. On Instagram, you can check out highlights, videos, and tips.
Follow for: Thought-provoking and research-backed content about business and culture.
4. Instagram for Business: @instagramforbusiness
Who they are: Learn tips and tricks right from the source! Having a successful Instagram presence can boost your brand visibility and help generate leads. Instagram for Business is full of tips and tricks to grow your business on Instagram, such as how to use Instagram reels to increase followers and engagement.
Follow for: Current and practical tips and tricks to grow your business on Instagram.
5. Small Business Administration: @sbagov
Who they are: This is the official Instagram account of the federal government’s Small Business Administration department. It provides straightforward information on how to start, grow, and expand a US-based business.
Follow for: Official information and advice from the SBA, including government loans, grants, and recovery programs.
6. Business Insider: @businessinsider
Who they are: Business Insider brings you current and trending stories from the business world, touching on social movements, business trends, and newsworthy events.
Follow for: Regular and current information from the business world so you can stay on top of current trends and events.
7. TED Talks: @ted
Who they are: TED Talks—and all related TEDx events—are known for highly engaging speakers who share “ideas worth spreading.” And it’s the same for their Instagram account! It’s packed full of inspiring quotes, speaker clips, and stories that will inspire you professionally and personally.
Follow for: Motivational, innovative, and impactful ideas and stories.
8. McKinsey & Company: @mckinseyco
Who they are: McKinsey & Company is one of the top research firms, pulling data from the American population to derive insights on careers, people, workplaces, and culture. Their Instagram account provides engaging and informational statistics and data based on their research.
Follow for: Data-driven insights about careers, workplace, business strategy, and more.
9. Wealth: @wealth
Who they are: With over 5 million followers, this Instagram account offers curated business-related quotes and video clips to help inspire and motivate you.
Follow for: Memes, quotes, and video clips that provide inspirational and motivational advice and insight. And if you can’t get enough inspiring quotes, check out our curated list of 17 motivational quotes for entrepreneurs!
While we love catching up with friends’ photos and cute puppy pics, Instagram can offer so much more. Filling your feed with inspiring and educational business-related content can help you take your business to the next level!
If you’re interested in joining a professional community that offers its own wealth of tips, info, insights, and inspiration, book a tour of Co-Balt today.